BE PART OF THE STORY BEFORE THE WORLD SEES IT — FIRST PICK BEFORE IT’S PUBLIC.

C A R L  
C O X  
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i W e a r . L E G E N D

SOLUTIONS FOR YOUR EYES

B E T T E R   S L E E P .   D E E P   F O C U S .   B L U E - L I G H T   B L O C K E R .

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15 DAYS FREE RETURNS

Changed your mind? Return or exchange your order within 15 days.

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SECURE PAYMENT

Safe checkout with encrypted transactions with Shopify payments.

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WORLDWIDE SHIPPING

Free shipping in Switzerland, rest of the world calculate at checkout.

ONE FRAME, MULTIPLE SOLUTIONS.

Too much sun. Too much screen. Too little sleep. One frame solves all with a magnetic clip-on system designed for every challenge your eyes face. All our readers come with Blue light blocker, so you're covered from the start.

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01

BETTER SLEEP

AMBER SHIELD REDUCES EXPOSURE TO BLUE LIGHT AND SUPPORTS YOUR NATURAL SLEEP CYCLE.

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02

SUN PROTECTION

POLARIZED SHIELD CUTS THE GLARE AND PROTECTS YOUR EYES FROM UV FOR CLEARER VISION.

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DEEP FOCUS

YELLOW SHIELD SOFTENS HARSH LIGHT TO EASE VISUAL FATIGUE AND HELP YOUR EYES FOCUS.

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01

BETTER SLEEP

AMBER SHIELD REDUCES EXPOSURE TO BLUE LIGHT AND SUPPORTS YOUR NATURAL SLEEP CYCLE.

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02

SUN PROTECTION

POLARIZED SHIELD CUTS THE GLARE AND PROTECTS YOUR EYES FROM UV FOR CLEARER VISION.

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03

DEEP FOCUS

YELLOW SHIELD SOFTENS HARSH LIGHT TO EASE VISUAL FATIGUE AND HELP YOUR EYES FOCUS.

SHOP BY SOLUTION

Find the right solution for every moment, from clearer reading and screen comfort to sun protection and adaptable clip-ons.

SWISS DESIGN

F I V E   I C O N I C   S H A P E S

BLUE LIGHT A MODERN MENACE B L U E L I G H T A M O D E R N M E N A C E

Blue light helps keep us alert during the day. However, prolonged screen exposure, especially in the evening can contribute to tired eyes, irritation and headaches.It may also delay melatonin production, making it harder to unwind and maintain a healthy sleep cycle.
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Our lenses are designed to filter light across the 420–480nm range. Digital screens and LED lighting often peak around 455nm, while some clear blue-light lenses mainly filter shorter wavelengths.

BUILT ON SCIENCE

Advanced lens backed by research.

TRUSTED BY 1000+ PEOPLE

Worn and loved by people around the world.

COMFORT. SLEEP. FOCUS.

Lenses that support your eyes all the day.

READING & SCREEN GLASSES ARE BUILT FOR SCREEN LIFE

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DEAN Grey | Blue-light glasses + Sun Clip
DEAN Grey | Blue-light glasses + Sun Clip DEAN White | Blue-light glasses + Sun Clip GEORGE Horn | Blue-light glasses + Sun Clip GEORGE Grey | Blue-light glasses + Sun Clip EMMA Lavender | Blue-light glasses + Sun Clip EMMA Peach | Blue-light glasses + Sun Clip DARRYL Ocean | Blue-light Glasses + Sun Clip DARRYL Chocolat | Blue-light Glasses + Sun Clip
SCREEN REALITY
0 %
of users experience digital eye strain
DAILY EXPOSURE
0 %
of the day spent on screens
FILTERS BLUE LIGHT WHEN IT MATTERS BETWEEN 430–500 NM

DEEPER FOCUS

47% increase in focus and productivity. Backed by studies.

3x BETTER SLEEP

3x increase in melatonin levels when worn 2 hours before bed.

9/10 FEEL RELIEF

Customers feel relief from eye strain, blurry vision & fatigue.

23x MORE

Our lenses filters up to 23x more harmuful blue light than others.

FREQUENTLY ASKED QUESTIONS

What is a diopter in reading glasses?

A diopter indicates the magnifying power of reading lenses. The higher the number, the stronger the magnification. Our readers are available in different strengths so you can choose the level that feels most comfortable for close-up vision.

How do I choose the right reading strength?

Lower diopters are generally suited to lighter reading support, while higher diopters provide more magnification. If you are unsure which strength you need, we recommend checking with an optician or eye-care professional.

Why wear blue light lenses?

Long hours in front of screens can contribute to tired, dry or strained eyes. Our blue-light lenses are designed for everyday screen use, helping reduce exposure to high-energy visible blue light while keeping your vision clear and comfortable.

Why choose polarized sunglasses?

Polarized lenses reduce reflected glare from surfaces such as water, roads and glass. The result is more comfortable vision, improved visual clarity and better contrast in bright outdoor conditions. Our sunglasses also feature CAT. 3, UV400 polarized lenses for strong everyday sun protection.

Why is eye protection important for performance?

Performance starts with how you see, focus and recover. Screens, glare and long periods of visual concentration can all increase visual fatigue. Protecting your eyes, taking regular breaks and prioritizing good sleep can help you stay comfortable and focused throughout the day.

Do you offer free shipping and returns?

We offer free shipping within Switzerland. For all orders, you have 15 days to return your purchase if you change your mind. Full details are available in our Shipping & Returns policy.

They talk about us
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“I love how effortlessly these glasses fit into my everyday life. They’re stylish, comfortable, and the sun clip-on makes switching from indoors to outdoors so easy.”
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★★★★★

Linda E.

VERIFIED USER

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“I wear them almost every day. They’re comfortable, beautifully made. One pair that adapts to my day, and I’m always asked where they’re from.”
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★★★★★

Ibrahim

VERIFIED USER

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“I love the BILLIE. The shape feels bold without being too much, and the lenses are super comfortable in bright sun. I’ve been wearing them everywhere, they instantly make any outfit look better.”
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★★★★★

Alex B.

VERIFIED USER

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“The BILLIE has become my go-to pair. They feel lightweight, the lenses are really comfortable in strong light, and the frame has just enough character to stand out without trying too hard.”
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★★★★★

Marc P.

VERIFIED USER

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"The quality is outstanding. Premium materials, perfect fit, and a timeless design that works with everything I wear"
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★★★★★

Marion L.

VERIFIED USER

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“Love how light these feel. The aviator shape is timeless, but the BILLIE still feels modern and distinctive. Super comfortable to wear all day, even in strong sun.”
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★★★★★

Mayanne

VERIFIED USER

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“These were perfect for a trip to the mountains. The bold horn frame has a strong look, and the dark lenses gave me great comfort in bright sunlight. Stylish, protective, and easy to wear all day.”
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★★★★★

Justine M.

VERIFIED USER

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“Loved these on my trip to Lapland! One frame for reading, with clip-ons that turn my Legends into sunglasses. I could read my books and enjoy the sun everywhere I went.”
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★★★★★

Rounak V.

VERIFIED USER

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